Asset Management Overview
Your asset library is the central place to store and organize all the creative elements you use across workflows and AI generation. Assets ensure consistency in your outputs by letting you reuse the same characters, products, backgrounds, and logos across multiple projects.
Asset Types
| Type | Description | Common Use Cases |
|---|---|---|
| Character | People or figures with consistent identity | Marketing campaigns, social media, brand ambassadors |
| Product | Physical or digital products for branded content | E-commerce imagery, product launches, catalogs |
| Background | Scene settings and environments | Contextual product shots, lifestyle imagery |
| Logo | Brand marks and visual identifiers | Watermarks, branded compositions, packaging |
The Asset Library
All assets live in a single unified library, accessible from the Assets section of the sidebar. There are no separate pages for each type — instead, you use filter chips to narrow your view.
Filtering and Favorites
Use the filter chips at the top of the library to quickly narrow down your view:
- All — show every asset
- Favorites — show only assets you've marked as favorites
- Characters / Products / Backgrounds / Logos — filter by asset type
To mark an asset as a favorite, hover over its thumbnail and click the heart icon. Favorites are personal — each team member has their own favorites list that doesn't affect other users.
You can further organize assets using folders and collections.
- Folders — create folder hierarchies to group assets by project, campaign, or category.
- Collections — automatically generated groups of related assets from generation runs. You can also create manual collections.
Uploading Assets
To add assets to your library:
- Navigate to the Assets section.
- Click Upload and select one or more files from your device.
- Choose the asset type (character, product, background, or logo).
- Assign the asset to a folder if desired.
For uploading many files at once, see Bulk Import.
Supported image formats include PNG, JPG, and WebP. Maximum file size limits depend on your current plan.
Learn More
- Characters — maintain consistent character identity across outputs
- Products — manage product imagery for e-commerce and marketing
- Backgrounds & Logos — scene settings and brand marks
- Collections — group related assets together
- Bulk Import — batch upload via ZIP file